Hello, and welcome to Rouse Media. My name is Mike Rouse...

... I do political and government-sector web and new media consultancy and already power a number of blogs and are regularly designing new sites and templates for a variety of clients. Get in touch if you'd like to know more. Clients can follow @rousemedia on Twitter for service updates.

I'm fully booked until April 2010. If you are in politics please consider my friends at Mendip Media. If you are a business customer please consider my other friends at Core 365. Thanks.

EXCLUSIVE: Data for PM?

Left: David Cameron. Right: Lt Cmdr Data, USS Enterprise. H/T: Guido Fawkes.

On Twitter, the actor who plays the popular ‘Data’ character from Star Trek said to his 1.37 million followers:

RT @torytrek who would make a better world leader? David Cameron or @BrentSpiner?–I would be happy to lead the people of England.

That was, of course, a response to my new Twitter account @torytrek which I’ve set up as just a bit of a fun. I was going to point out that he’d forgotten a few members of the union, but he soon added:

I realize I forgot to mention the people of Scotland and Wales. I will govern you too. I feel a write-in campaign is in order.

Letter-writing campaigns and Trekkies are normally a potent combination, as NBC will tell you. Watch out Westminster. ‘Data’ is coming! However, the Hollywood superstar poured cold water over the idea that we’d be ushering in a golden era under the leadership of Starfleet’s finest android:

And, of course, Northern Ireland. And you will not call me anything other than Brent.

Shame that. I quite fancied the idea of a Prime Minister who never sleeps, doesn’t understand humour, and struggles with his emotions. A bit like Gordon Brown only with a bit more colour in his cheeks.

Worry not, however, because Brent (as we shall now call him) has got it covered just in case Cameron wins the next election:

Maybe we could do a “Prisoner of Zenda” thing and just switch me if Cameron gets in.

You can follow the ongoing developments here:

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Decisions, Decisions

‘To blog?’ or, ‘not to blog?’

That is the question.

The point is: I can’t be arsed with following every political event, which kind of rules me out of the political marketplace. Besides, there are thousands of blogs doing that already. And I’m too busy to be able to write thoughtful pieces on political technology or detail every bit of political work I’m doing. There goes the only ‘platform’ I had, really. Besides, the ‘technology’ is becoming a lot more mainstream now – you don’t need me to tell you about how you can use the web in campaigning, many of you are doing a great job of that already and teaching me a thing or two. Has my time simply passed?

On the other hand, having a blog of my own helps me to keep on top of issues with WordPress for my clients by sometimes experiencing them for myself. I also wouldn’t know what to put on this site instead. Just a CV, perhaps?

Thoughts on how to handle this crossroads will be welcomed. I’m in no hurry.

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Exclusive Pre-Production Shots of Apple’s iPad from the Future

I knew I had spotted the new Apple iPad somewhere before…

Captain Janeway the moment she was caught using the iPad for accessing adult material during the USS Voyager's period in the Delta Quadrant. A girl's got needs, eh?

A rather attractive Vulcan demonstrates iPad's applications for interstellar travel... or is that a map of the London Underground she's got?

An Olay advert on the iPad...

If you’ve got any shots to contribute link to them in the comments…

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Home Access

Spare a thought for those kids who will reach secondary school having barely touched a modern computer beyond classroom activities. Their homework still being done with pen and paper. Their knowledge of this now vital area of our lives well behind that of their peers.  This is not some 3rd world country, but the reality of some areas of England.

Not every family can afford a computer and a broadband connection and I was interested to read recently some powerful information courtesy of Becta:

“It has been shown that home access can enhance learner achievement, increase motivation and improve parental engagement, which in turn raises their children’s attainment. Recent evidence has also suggested that having home access to a computer could help learners achieve a two grade improvement in one subject at GCSE. Effectively, a pupil that would have got a D, could, through the effective home use of technology, now get a B at GCSE.” [Source]

Far beyond an argument around ICT literacy and future workforce there is an argument that the kids with computers do better at schools than those without.  So how can we find a way to give as many kids as possible the use of a laptop and internet connection outside of the school gates?

Home Access. That’s the name of a Government scheme that is being rolled out to some of the more deprived areas of the country. In short, the local authority works with low income families to provide them with a laptop and a broadband connection for a year. Beyond that it is down to the family to make a choice weather or not they want to carry on funding the connection. The laptop is theirs to keep.

These probably won’t be high spec laptops and the connection will likely be the cheapest and most basic available, but it will be a foot in the door for many families who otherwise wouldn’t be able to get a computer for their kids and afford to hook it up to the internet.

So why should the State, or indeed the taxpayer at large, fund these laptops? I don’t have the answer to that, but I do know that if a laptop means more kids do better at school then its worth some investment from somewhere. Why should the child be disadvantaged because the parents are on low incomes? Surely we owe it to ourselves to give a few kids a better chance at school and in education as a whole by stumping up for a few laptops here and there, no?

Well, it might not matter much anyway because we are months away from an election and likely change of Government. With the Labour Government rolling this out at this time in the election cycle they are falling into the trap of being painted as bribing the electorate. It’s probably no coincidence that the areas that will benefit from the Home Access scheme are also where Labour and the BNP will be fighting over votes.  It’s not the first time laptops for children has been used as an vote grabber – Plaid Cymru announced their policy of a laptop for every child in a bid to do better at a past Assembly election, but it didn’t do them much good. Incidentally, the Government’s scheme only applies to England now.

The question therefore has to be asked about what the Conservative Party position is on the home access scheme so we can see what might happen to it if they form the next Government. Will they continue to give out laptops to low income families or do they have an alternative plan? The Party has a lot to offer the education system should it win the next election and I wonder if home access and its impact on school attainment is something it is looking at.

Well, if you pop along to the Party’s website, hit the Draft Manifesto section, and search for “home access” in the Google Moderator system you’ll see I have posed the question about the Conservative Party position…

… Unfortunately its proving not to be a vote winner there.  A sign, perhaps?

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Abrams Star Trek Sequel Due for Release in June 2012

I hear that Star Trek is going to have its sequel in June 2012. If reports are anything to go by it’s likely that the film will feature an aged James T. Kirk … and probably the Borg.

No! We must draw a line here and now. This far and no further. Enough with the Borg already. I’m a die-hard Star Trek fan, but even I can see that the Borg is a massive turn-off to the average punter.

And as for Kirk. He’s best left alone too.

Credit to: The Register

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Sky News owes Gerry Adams, Sinn Fein an Apology

I love Sky News and I especially like Jeremy Thompson, but I am appalled and disgusted by a line of questioning the veteran newscaster took with Gerry Adams in the 6pm hour during an interview where Gerry Adams was outside Stormont.

Thompson basically drew a parrallel between the Robinson Affair and the Adams’ Family Sex Abuse news and invited Gerry Adams to comment upon that. Gerry Adams was absolutely right to tell Thompson that there are absolutely no parallels between what is happening with the Robinson’s and what terrible events happened inside his family at the hands of his brother. I was particularly pleased when Adams said he found the parralells insulting and that members of his family would also find them insulting too. I admire the strength the Gerry Adams showed by not walking away from the interview there and then as I would have done.

I had hoped that as soon as Adams finished his response that Thompson would apologise for drawing those parallels or even put it down to a misunderstanding, but he didn’t. As one of Britain’s most experienced newscasters he should have known better and handled that situation better. He should have apologised on the spot.

To somehow attempt to bring a case of child sex abuse to the level of what is essentially a relatively minor political scandal as history will undoubtedly view it is to cheapen and devalue the experiences that the victims have been through and is deeply offensive.  Having to stand down for 6 weeks whilst you’re investigated is nothing compared to the ordeal that child sex abuse revelations causes.

Jeremy Thompson should be a big man here and apologise to Gerry Adams and his family for that line of questioning and he should apologise to those of us who have suffered abuse as a child for the offence he has caused.

As I said, I love Sky News and still do, but I couldn’t let this slide.

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Political Website of the Year Nomination

Iain Dale is inviting nominations and though I can’t bear to go through all 44 categories of awards I will pluck out the one that interests me the most: political website of the year.

MyConservatives.com is also nominated by my comrade and friend, Donal Blaney, and rightly so. For it has had a massive impact on web activities at the local constituency level.

For years the Conservative Party has struggled to match locally what happens nationally, certainly so far as the online side of things go. I recall in 2005 a project called “Conservatives Direct” that I was part of. In some ways it was an extranet for party members, but sat outside of the local party association. It was a mixed success, but I dare say it taught some early lessons on how not to do things. Not that it was a bad offering at all.

From 2006 until 2008 I worked with Samuel Coates in a number of ventures and recall a number of conversations around the web and how to localise the Conservative Party offering. Specifically, I recall an idea of his to plot the locations and details of every Conservative Future branch in the country on to a Google Map (back in the day when this kind of thing was new and relatively unknown).  I’m glad to see that Coates’s ideas have grown beyond CF and been well received at CCHQ. I’m not sure exactly what role he had in the adoption of MyConservatives.com, but I suspect he was rather involved alongside Rishi Saha and Craig Elder who are also very good at the web stuff.

I recall looking at similar systems to MyConservatives.com years ago – indeed I even pulled a few early prototypes together using the same Drupal software that MyConservatives runs on today.  I certainly did give myself a slap for not persuing the prototypes further at the time, but it was a struggle to get traction for the ideas when only the likes of me, Samuel Coates, Jonathan Sheppard, Donal Blaney and a few other pioneers “got it” but more importantly ‘got how’ it could be implemented. By the time that people started flashing pound signs in front of me in return for grassroots tools it was too late: the Conservative Party had already rolled out Merlin and was marching towards MyConservatives.

What MyConservatives.com has achieved is not just the deployment of a large-scale Drupal project that pushes forward the case for open source software. It has not just proven that the Conservative Party “gets it” when it comes to the web and has the staff that can lead the way, but it has achieved a groundbreaking moment in the way politics is conducted at the grassroots level of the Conservative Party, possibly forever.  Candidates and committees are engaged, they understand it, they can use it and they can push others to it. The wagon is rolling and who knows where it will call next on what I imagine will be a magnificent journey.

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Letter to my 16 year old self

I’ve been tagged by Shane Greer in the latest poliblog meme to be doing the rounds: a letter to yourself aged 16.

Dear Michael,

It’s July 1999 and you’ll be delighted to know that the Spice Girls don’t last forever, contrary to conventional wisdom. You’ll learn that nothing lasts for forever and how sometimes an end can actually be a beginning in disguise no matter how dark the affair seems at the time.

My only bit of advice is to learn to chill out more, enjoy life and what others have to offer to yours and don’t apologise for yousrself. If you’re right you’ll be vindicated, if you’re wrong you’ll learn quickly.

Live long and prosper,

Mike

Tagging: Donal Blaney, Guido Fawkes, Jag Singh, John Prescott, Recess Monkey

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Motion by Coventry City Council on Greenbelt Development (Full Text)

The following is the final text of a motion (as amended) passed by Coventry City Council on Tuesday 8 December 2009. The motion was carried with the Conservative Group voting in favour, supported by the single Liberal Democrat member. I didn’t see how the Socialists voted, but Labour Group voted against, despite them actually proposing it in the first place.

Read the rest of this entry »

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Christmas Card from Mike Rouse

This year, like all years previous to date, I have not been organised enough to sort out Christmas cards again… And so, the inevitable hand of charity dips into the worn pocket of lateness and once again donates funds to a worthwhile cause in an attempt to excuse my seeming inability to queue at Clintons like everyone else.

Please accept my deepest thanks to anyone who has sent a card this year. Please forgive me that I have not sent one back in return this year and instead enjoy this light-hearted video that pokes gentle fun at Santa as a communist…

Try JibJab Sendables® eCards today!

Thanks again to all my friends, family, clients, associates and the various random people I’ve met for making 2009 a good year. Have a Merry Christmas and a Happy New Year.

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